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Marketing Manager I : 20-00994
Ref No.: 20-00994
Category: Marketing
Location: San Mateo, California
Primary Skills: Channel marketing, Merchandising strategies 
Duration: 09 + Months Contract (Depending on candidate performance and business needs, could be a chance for extension)

Contract Type: W2 Only

  • Own and drive retailer marketing and merchandising strategies to achieve sell-through and revenue goals for assigned.
  • Define process and standard on Amazon strategy and merchandising asset.requirements to drive awareness, consideration and conversion tactics (i.e. Amazon Advertising, A+ Content, etc.)
  • Develop, manage, and execute channel marketing strategy and plans for physical retail and online sales channels including:
    • Drive best in class in-store merchandising, end-user demand generation (e.g. retail circulars, digital inserts, displays, retail promotions etc.)
    • Participate in the development of the strategy and vision for how our devices are merchandised and demonstrated within a retail store environment
    • Create and manage MDF / Coop Programs and a strong understanding of the financial impact of these programs.
  • Provide insights and strategy based on the client customer, industry and retailer trends to evolve the business in an ever-changing marketing landscape.
Required Skills
  • Bachelor's degree or equivalent experience.
  • 5+ years of channel marketing experience with a consumer electronics company.
  • Experience working at a start-up or rapidly-growing company preferred and stong understanding of the GoPro brand. Experience with Amazon is a big plus.
      To follow up with any questions, please contact Radha at 408-907-3215.

Akraya is an award-winning IT staffing firm and the staffing partner of choice for many leading companies across the US. We offer comprehensive benefits including Health Insurance (medical, dental, and vision), Cafeteria Plan (HSA, FSA, and dependent care), 401(k) (enrollment subject to eligibility), and Sick Pay (varies based on city and state laws). 

If this position is not quite what you're looking for, visit and submit a copy of your resume. We will get to work finding you a job that is a better fit at one of our many amazing clients.
Akraya is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. Akraya is an equal opportunity employer; committed to a community of inclusion, and an environment free from discrimination, harassment, and retaliation.