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Communication Specialist III
Ref No.: 17-06671
Location: New York, New York
Start Date / End Date: 12/11/2017 to 12/10/2018
Job Description: The Public Health Communications team within Corporate Affairs is seeking a contractor with a passion for storytelling, creative content creation, and digital and social media to lead editorial and channel management for Pharmaceutical’s Get Old program. The person in this role will be integral in developing content that showcases medical innovation as a driver of healthy aging and Pharmaceutical’s leadership in the space.
• Lead proactive editorial strategy, planning and content development as well as day-to-day management for the Get Old program that aligns content with program goals, business unit and policy priorities and showcases medical innovation
• Pitch story ideas and collaborate with and manage network of internal and external writers to develop Get Old original content
• Develop Get Old social media editorial calendar (including licensed content and image sourcing, copy-writing, scheduling, etc.) and manage daily posting across social media channels to maintain/increase community engagement
• Manage reviews of all content through Get Old’s Review Committee (RC) team
• Coordinate original and licensed article posting and website changes with Business Technology
• Manage social community and consumer engagement monitoring and response
• Coordinate content syndication and cross-promotion of content with Pharmaceutical corporate channels (including Get Healthy Stay Healthy, Get Science, Pharmaceutical.com and Pharmaceutical corporate social media)
• Coordinate paid advertising and promotion strategies across social channels
• Ensure compliance and quality of all channels and social properties
• Bachelors degree required, preferably in communications, English or related field.
• Strong writing, editing, project management and people skills; track record of reliable and timely communication planning and execution
• Demonstrated initiative, creativity, and strategic, analytical and leadership capabilities
• Knowledge of and expertise in current and emerging aging, social media and digital communications and trends
• Ability to work effectively and inclusively in teams with diverse internal and external stakeholders
• Flexibility, self-awareness, good attitude/humor, perseverance, ability to navigate ambiguity and thrive in change, and a can-do attitude
• Familiarity with healthcare and biopharmaceuticals industries
• Must care about making a positive difference in people’s health and live
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