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Product Specialist 4
Ref No.: 14-01165
Location: Harrisburg, Pennsylvania
Department of Community and Economic Development
Harrisburg, PA
2 Months+
Either Go To Meeting Web Cam or In Person interview 


Experience Designing Interactive media platforms utilizing Drupal and WordPress on a LAMP stack.

Ability to design interactive media platforms utilizing the Drupal and WordPress platform on a LAMP stack.  This requires a thorough knowledge of all the modules and plug-ins available through the Drupal and WordPress for optimal performance.

Knowledge of best and current security practices for websites.

Ability to write the necessary code (via HTML/CSS/PHP/JavaScript) and create designs (via PhotoShop/Illustrator) to incorporate other tools to enhance the Department's interactive media platforms such as survey forms, workshop registration modules, event calendars and more as the Department needs adjust.  Ability to present uniformity between web sites and social networking strategy by working closely in a team environment to both define and execute this strategy for a consistent brand identification.

Ability to gather information and requirements from internal stakeholders to add and update appropriate new content or features to the websites.

Knowledge of search engine marketing (SEM) and search engine optimization (SEO).  Design web pages to ensure optimal search engine optimization that requires a thorough understanding of how search engine algorithms function and in turn how to direct program staff to write content that contains key search terms in order to rank higher on search engine result pages as well as conveying the Department's marketing messages.

Incorporate and maintain an email marketing service that provides customized templates for the various program offices to communicate with their customers.  Responsible for ensuring that all Department lists function properly i.e., opt-in and unsubscribe functions; tracking email open and click thru rates and providing results to applicable program offices.

Knowledge of Google Analytics and ability to generate and analyze the various reports and make web site improvements based on findings.  Provide recommendations to program offices on how to improve content to be more relevant thereby increasing page views and time on site.  Provide statistical reports of performance and trends to key managers for inclusion in annual reports, budget documents, presentations to the various industry representatives, etc.

Train Department staff designated as CMS users on how to utilize the tools, manage their data files in the back end of the system, etc.  Responsible for developing and conducting an ongoing training program and user manuals for existing CMS users and training new staff as needed.

Responsible for all interactive technology platforms, testing environments and any mobile devise initiatives for these platforms and communicating server and broadband needs and issues with the Department's Office of Information Technology.

Create a UX/UI framework that allows for scalability as new features or service offerings arise.  This includes building an internal UX/UI testing environment in order to test design concepts, prototypes, and products through a development and release cycle.
 
Skill
 
Required / Desired
 
Amount
of Experience
Expertise Rating
 
 
Drupal 6 (content updates and creating new pages)
Required
2
Years
 
 
Photoshop 6 or Illistrator
Required
1
Years
 
 
HTML
Required
2
Years
 
 
CSS
Required
2
Years
 
 
Experience with mass email services
Highly desired
1
Years
 
 
Word Press
Highly desired
1
Years
 
 
Experience with creating UX/UI framework that allows for scalability
Required
1
Years
 
 
Knowledge of Google Analytics and experience analyzing the various reports
Nice to have
1
Years
 
 
Knowledge of search engine marketing (SEM) and search engine optimization (SEO)
Highly desired
1
Years
 
 
Experience with requirements gathering
Nice to have
1
Years
 
 
Experience developing and conducting training and develooping user manuals
Not Required
 
 
 
 
 
Global Candidate Requirements
Skill
Required / Desired
 
Amount
of Experience
Expertise Rating
 
 
Certification and Screening Criteria
     
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Description
 
Valid
Location(s)
Date Achieved
Expiration
Date
Cert #
Y/N
Comment
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Required before Engagement
 
 
Questions
     
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Description
 
 
 
Question 1
Absences greater than two weeks MUST be approved by CAI management in advance, and contact information must be provided to CAI so that the resource can be reached during his or her absence. The Client has the right to dismiss the resource if he or she does not return to work by the agreed upon date. Do you accept this requirement?
 
Question 2
This position requires the selected resource to work at the client site for the entire duration of the engagement 5 days per week. Remote work options or telecommuting will not be permitted unless specifically notated in the requirement. Do you accept this requirement?
 
Question 3
Please provide candidate email address here.
 
Question 4
Please make sure the candidate submits the E-RTR following the correct process.
 
Question 5
Position is located in downtown Harrisburg. The selected resource will be responsible for own parking cost. Please confirm the resource is comfortable with this.
 
Question 6
Position may extend for another 3 months past the current end date.
 
Question 7
Position is 37.5 hours per week onsite.