Ref No.: 17-00188
Location: Chicago, Illinois
Position Type:Contract
Major purpose: • Write and edit product copy for the Grainger website while adhering to Grainger style and voice

• Continually enhance the customer experience by providing quality product content and applying SEO principles that drive product search and selection
Major responsibilities and duties: • Interpret complex technical information to develop persuasive, highly impactful, benefit-driven copy that drives customer buying decisions

• Explore and analyze product information from various sources to craft product descriptions to enhance customer search and select process

• Ensure SEO principles are applied to online copy, including ads and individual product descriptions

• Create and maintain database of core enhanced product content for use across all channels

• Work with business partners, including catalog and online merchandising and product management, to identify marketing objectives and the strategies to implement them into effective product content
Requirements: • 3+ years of catalog, web, or other related professional copywriting experience

• Bachelor's degree in marketing, advertising, journalism, English or communications-related field

• Excellent grammar and communication skills

• Strong knowledge of Microsoft Office applications; knowledge of Stibo STEP and SharePoint a plus

• Must be detail-oriented, with the ability to work in a team atmosphere and manage simultaneous projects under tight deadlines, while maintaining high-quality work

• Must be proactive and demonstrate problem solving and analytical thinking