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Digital Email Production Contractor - RTH
Ref No.: 19-00053
Location: New York
Job Description:

The Digital Email Production Contractor is responsible for the successful production, management, and deployment of outbound Promo email campaigns.

Responsibilities:

  • Deploy, track and report on email campaigns and related follow up campaigns
  • Hand code HTML from PSD's into emails, creation of templates, and dynamic campaign
  • Managing list segmentation, list QA, list cleansing
  • Analyze campaigns and recommend best practices, AB testing, new trends in email, etc.
  • Manage the end to end email QA process
  • Traffic email campaign requests and campaign assets to meet deadlines and notify appropriate parties as necessary
  • Work closely with internal departments and external vendor in the creation and implementation of email campaigns

Required Skills:
  • Strong email HTML coding experience -- minimum 2-4 years' experience
  • Experience with Responsive Mobile Email Design
  • Experience with the Salesforce ExactTarget email platform or similar
  • Ability to hand code email HTML from PSD's
  • Extensive understanding of email best practices, CAN-SPAM laws
  • Experience with A/B testing, multivariate testing, analysis and reporting
  • Experience with dynamically scripted emails, ExactTarget ampscript a plus
  • Knowledge of aspects of email marketing including delivery, analysis, legislation, authentication/reputation systems, and general industry trends and metrics
  • Strong Microsoft Excel experience
  • Excellent time-management skills, organization and project management skills
  • Strong communication skills
  • Strong copyediting skills
  • Ability to quickly identify and address operational and process issues

Desired Skills:
  • Bachelors preferred
  • SQL knowledge a plus
  • Javascript knowledge a plus
  • AtTask Workfront knowledge a plus

Education/Certifications:
  • Bachelors preferred
  • Experience with the Salesforce ExactTarget email platform or similar
  • SQL knowledge a plus
  • Javascript knowledge a plus
  • AtTask Workfront knowledge a plus