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LMS Web Marketing Senior UX Researcher
Ref No.: 22-10030
Category: Experienced Professional
Location: Sunnyvale, California
Position Type:Contract
Start Date / End Date: 08/08/2022 to 08/07/2023
Genesis10 is currently seeking a LMS Web Marketing Senior UX Researcher with our client. This is a 12 month + contract position and a remote opportunity.

Description:
  • We're looking for a Senior UX Researcher to join our research & innovation function at the intersection of Market Research & UX Research to help integrate UX into marketing strategy.
  • You will serve as a UX Research expert on a new digital marketing strategy team focused on B2B digital marketing experiences and innovation for multiple Business Units (BUs) in our Marketing & Communications org.
  • This researcher will primarily lead work focused on innovating and improving the web experience for one of our largest BUs, Client Marketing Solutions, and will work closely with other researchers on their team and cross-functional stakeholders.
  • Ideal candidates will be comfortable with both quantitative and qualitative methods, scoping and running research studies end-to-end autonomously, and heavily leveraging the UserZoom online research platform for running research studies.

Responsibilities:
  • Work on a UX Research & Innovation team with other researchers focused on leading large multi-website research & design innovation projects across multiple business units (BUs) with global stakeholders.
  • Serve as the primary point of contact, project coordinator and UX Researcher for all marketing-led UX Research projects for LMS and LMS teams.
  • Partner with marketing, brand, UX design, sales, product and engineering teams to create research roadmaps and drive user-centered research studies that inform business decisions and strategy.
  • Design and conduct user research studies, including in-depth interviews, concept/prototype testing, surveys, un-moderated and mixed methods.
  • Synthesize and communicate compelling research findings with clear, actionable recommendations through storytelling via presentations, reports, and collaborative workshops.
  • Facilitate cross-functional collaboration with designers, web marketers, product marketers, engineers, and sales to translate insights into actionable next steps for execution and success metrics for marketing innovation.
  • Share out regular research updates with key stakeholders and leadership, and support cross-functional teams with on-going feedback on web research plans (key research questions, online methodologies, participant profiles, study creation, project timelines).
  • Partner closely with other Principle and Lead UX Researchers on your team to identify and address shared opportunities across BUs.
  • Evangelize UX Research and educate team members in the Marketing & Communications org on the UX research process, best practices and value.
  • Help to evolve our research & design innovation workflows, processes and toolkit.
  • Help maintain and update a website of research studies, findings, and templates for stakeholders and team members.

Requirements:
  • 5+ years of experience in user or design research with a focus on digital experiences, or equivalent market research experience with demonstrated skills and training in UX research specific methods and best practices.
  • Degree in Psychology, Cognitive Science, Human Factors, Anthropology, Human-Computer Interaction, Design, a related field or equivalent experience.
  • Qualitative and Quantitative (e.g., surveys, log/behavior analysis) research methods and analysis.
  • Presenting research outcomes & recommendations to stakeholders.
  • Moderating user interviews.
  • Using an un-moderated UX research platform to conduct and analyze online studies (e.g. UserZoom, UserTesting).
  • Testing online prototypes and familiar with iterative design prototyping processes, best practices and workflows.
  • Project management.
  • Able to work as a W2 employee of Genesis10 (no Corp-to-Corp).

If you have the described qualifications and are interested in this exciting opportunity, please apply!

About Genesis10:

Genesis10 is a leading U.S. business and technology consulting firm with hundreds of clients needing proven talent and solutions to power their strategic initiatives. If you are a high performing business or IT professional with solid, referenced experience, we want to meet you. Genesis10 recruiters and delivery professionals are highly accomplished career advocates, who get to know you beyond your resume to position you with the opportunities that fit your skills, experience and aspirations. We have benefit options to fit your needs and a support staff that works with you from placement throughout your engagement project after project. To learn more about Genesis10 and to view all our available career opportunities, please visit us at www.genesis10.com. "Genesis10 is an Equal Opportunity Employer, M/F/D/V "