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Sr Marketing Manager
Ref No.: 19-10034
Category: Experienced Professional
Location: Mountain View, California
Position Type:Contract
Start Date: 12/17/2019
Genesis10 is currently seeking a Sr marketing Manager with our client in their Mountain View, CA location. This is a 6 - 12 month contract position.

Description:
  • We are looking for a Sr Marketing Manager to work with our Marketing Solutions team, which is responsible for go-to-market strategy and execution of our advertising solutions. This role will focus on our organic and paid APIs that power our developer and partner programs.
  • You will play a pivotal role in shaping our API roadmap through market and competitive insight, setting product positioning, developing go-to-market strategies, and owning the execution of key launches and initiatives that will push our partner program forward, especially with B2B advertisers.
  • The ideal candidate is a self-starter who's not only comfortable with numbers, data, and analytics, but also has a member- and customer-first mindset and passion for delivering amazing experiences to our partners through our APIs.

Responsibilities:
  • Plan and execute go-to-markets for new API features, from concept validation to beta testing to product launch and post-launch scaling
  • Develop and execute strategy and integrated marketing plans to on-board new partners and customers to our partner program
  • Work with PMMs and Sales training teammates to develop sales enablement content and roadmaps
  • Identify, produce (if needed) and leverage compelling content for our target audience of developers
  • Create and maintain a portfolio of customer success stories, references and recommendations
  • Develop messaging and positioning for our insights/targeting APIs
  • Maintain detailed metrics to track progress and drive decisions

Requirements:
  • BA/BS degree in marketing
  • 3+ years of agency, marketing or communications experience
  • Ability to use qualitative and quantitative research to drive marketing strategy and content
  • Strong content/copywriting, proofreading and communication skills with an attention to detail
  • Able to work as a W2 employee of Genesis10 (no Corp-to-Corp)
  • Preferred Qualifications:
    • Experience in B2B, enterprise or international marketing
    • Experience with partner programs/co-marketing including email, website, social media, events, community and content marketing
    • Knowledge of performance/online marketing and the social media marketplace
    • Excel at developing creative stories and compelling narratives that articulates key product benefits to the right segments
    • Ability to use logic and reasoning to manage projects and solve problems as well as identify alternative solutions, conclusions or approaches

If you have the described qualifications and are interested in this exciting opportunity, please apply!
About Genesis10:

Genesis10 is a leading U.S. business and technology consulting firm with hundreds of clients needing proven talent and solutions to power their strategic initiatives. If you are a high performing business or IT professional with solid, referenced experience, we want to meet you. Genesis10 recruiters and delivery professionals are highly accomplished career advocates, who get to know you beyond your resume to position you with the opportunities that fit your skills, experience and aspirations. We have benefit options to fit your needs and a support staff that works with you from placement throughout your engagement project after project. To learn more about Genesis10 and to view all our available career opportunities, please visit us at www.genesis10.com. "Genesis10 is an Equal Opportunity Employer, M/F/D/V