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Marketing Communications Manager
Ref No.: 18-14715
Location: Minneapolis, Minnesota
Job Title: Marketing Communications Manager
Duration: 6 Months Contract to Hire
Location: Minneapolis, MN

This position could be contract or contract to hire. Please indicate candidate preference in the submission and include salary requirements upon conversion if contract to hire.

Details: Our client, a national financial leader, is looking for a Marketing Communications Manager with a strong knowledge of investment products and services. In this role, you will develop and execute marketing and communication plans and support efforts designed to increase awareness, understanding and use of investment products with advisors, clients and sales consulting groups.

MUST HAVE SKILLS/EXPERIENCE:
  • Marketing communications experience
  • Strong experience in the financial services industry
  • Strong knowledge of investment products and services (i.e. mutual funds, ETFs, equities, bonds, UITs, investment research, etc.) especially related to performance and investing risk tolerance
  • Experience in developing and implementing marketing and communication strategies and plans
  • Strong writing skills including content research and audience strategies
  • Strong marketing, communication, project management and organizational skills

SKILLS/EXPERIENCE:
  • Ability to motivate and influence internal partners
  • Ability to work as a leader within teams and interact with variety of individuals cross-organizationally
  • Self-starter with the ability to work independently
  • Ability to think fast, respond quickly and learn quickly in a fast-paced environment
  • Strong organizational skills with attention to detail and the ability to prioritize tasks.

RESPONSIBILITIES:
  • Develop and execute marketing and communication plans for investment products and services (i.e. managed accounts, investment research, alternative investments, retirement plans, etc.) through the company's national network of ~10,000 financial professionals.
  • Support efforts designed to increase awareness, understanding and use of investment products with advisors, clients and sales consulting groups.
  • Develop investment performance conversation materials, tools and resources.
  • Add value to the conversation around risk, time, actions and returns of investments individually and overall.
  • Categorize and organizing investments by solution, need and goals.
  • Develop risk tolerance and timeframe materials.
  • Build upon asset allocation materials.
  • Create marketing and communication plans to support product initiatives.
  • Work with large cross-functional teams across the organization to ensure alignment and integration.
  • Plan, write and implement marketing and communication strategies and tactics that support integrated plans.
  • Work individually or with a team to prepare communications, sales literature, etc.
  • Serve as primary liaison with internal partners – legal, compliance, creative services, production services, product development, trading desk, etc.
  • Drive measurable program results.
  • Track program participation and results and provide recommendations for improvements, execute approved recommendations quickly.

Regards,

Gaurav Vatsa
13454 Sunrise Valley Drive, Suite 120, Herndon, VA 20171
Direct: 703-889-6667 | Fax: 703-889-6500
GauravV@LanceSoft.com | www.LanceSoft.com