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Specialized Business Consultant-SR
Ref No.: 18-29680
Location: New York, New York
Position Type:Contract
Skill Type
Skill Type:Information Technology
• Support digital data architecture and strategy and tagging implementation across multiple websites with Adobe analytics
• Strategically plan and execute digital data collection to produce digital performance analysis
• Ability to interpret business requirements and translate to KPI / metrics and into a solution design
• Demonstrated proficiency with Adobe Tag Manager (or similar tag management platforms) and Adobe Analytics
• Prior experience implementing digital analytics and digital marketing tags on websites
• Experience in marketing operations or marketing data and analytics

• Performs complex conceptual website analyses and provides recommendations and plans for digital analytics improvement
• Executes, maintains, and reviews, digital tagging implementations against industry best practices
• Possess a balance of data and strategic thinking skills, while being focused on producing and executing high quality digital data implementations and regular quality reviews
• Work within cross - functional teams, using data and analytics and technologies to drive decisions
• Proficient in communicating with Digital, Web Development, Marketing, Operations and Business leaders